Books By People: Organic Literature Stamp Launches to Defend Human-Written Books
UK start-up Books By People launches “Organic Literature” certification to label books created by humans, pushing back against the rise of AI-written content.

In a modest London studio, where paper dust floats like static, a quiet defiance has taken shape. Three founders — Esme Dennys, Conrad Young, and Gavin Johnston — have introduced the Organic Literature stamp, a small mark carrying a heavy message: proof that a book was written by a person, not a pattern.
This is not sentimentality. It’s self-preservation. In a publishing world overrun by algorithmic chatter, where AI-written novels multiply faster than readers can blink, Books By People draws a fragile, necessary line. Their certification allows limited machine support — formatting, perhaps, a nudge of structure — but demands that the voice, rhythm, and meaning remain human.
The first title to wear this mark, Telenovela by Gonzalo C. Garcia, arrives in November through Galley Beggar Press — a fitting debut for a story about truth and resistance.
For those of us watching the cultural field bend under the weight of machine-made content, the timing feels surgical. AI systems have not only borrowed from the creative commons — they’ve devoured it. Lawsuits mount, data sets unravel, and authors discover their voices buried inside synthetic pastiche.
As I see it, this isn’t about fear of progress. It’s about recalibrating value. The Organic Literature stamp reminds us that a book is not just a vessel of information — it’s an act of consciousness. What machines reproduce is pattern; what humans create is risk.
When a text loses its imperfections, its hesitations, its pulse, it becomes something else entirely: output without origin. And that, perhaps, is the quiet terror behind this moment.
Dennys and her co-founders are not trying to stop the future — they’re trying to make sure it still feels alive when it arrives.
Because a story, to matter, must bleed a little.
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